PRIVACY POLICY

Last updated: June 2026

Contact Details

Moral Rebels Ltd is committed to protecting your personal information and respecting your privacy.

If you have any questions about this Privacy Notice or how we use your personal information, please contact us:

Email: hello@moralrebels.co.uk

Postal Address:
Moral Rebels Ltd
Stamp Exchange
Westgate Road
Newcastle Upon Tyne
NE1 1SA

Moral Rebels Ltd is registered with the Information Commissioner's Office (ICO).

Data Controller

Moral Rebels Ltd is the data controller responsible for the personal information described in this Privacy Notice.

What Information We Collect

Depending on how you interact with us, we may collect:

Personal and Contact Information

• Name
• Email address
• Telephone number
• Postal address
• Company and job information

Service Information

• Coaching notes and records
• Workshop attendance information
• Records of meetings and decisions
• Correspondence and enquiries
• Emergency contact details where appropriate

Financial Information

• Payment information
• Transaction records
• Purchase history

Marketing and Website Information

• Newsletter subscription information
• Marketing preferences
• Website usage information
• Analytics data
• IP addresses

Sensitive Personal Information

As part of coaching, workshops or consultancy work, you may choose to share information relating to:

• Health and wellbeing
• Mental health
• Personal circumstances
• Religious or philosophical beliefs
• Sexual orientation
• Racial or ethnic origin

Special Category Information

Where we process special category information, we do so in accordance with Article 9 UK GDPR. Depending on the circumstances, this may be on the basis of your explicit consent, the protection of vital interests, substantial public interest, or another applicable legal condition.

We only collect and use this information where it is relevant to providing our services, supporting your wellbeing, fulfilling our duty of care, or complying with legal obligations.

How We Collect Information

We may collect personal information:

• Directly from you through forms, emails, calls or meetings
• During coaching sessions, workshops and consultancy engagements
• Through our website
• Through newsletter sign-up forms
• Through referrals where appropriate
• Through publicly available sources such as LinkedIn
• Through website analytics tools

How We Use Your Information

We use personal information to:

• Deliver coaching, consultancy and workshop services
• Manage bookings, contracts and payments
• Communicate with you about services you have requested
• Send newsletters, updates and marketing communications where you have chosen to receive them
• Provide free resources and downloads
• Improve our services and client experience
• Maintain records of our work together
• Protect client welfare where appropriate
• Meet our legal, regulatory and financial obligations

Our Lawful Bases

Under UK GDPR, we must have a lawful basis for processing your personal information.

Depending on the purpose, we rely on:

• Contract - Where processing is necessary to enter into or fulfil a contract with you, such as delivering coaching, consultancy, workshops or speaking engagements.
• Consent - Where you have given us clear permission to process your information, such as subscribing to newsletters, downloading free resources, participating in recorded sessions, or receiving marketing communications. You may withdraw your consent at any time.
• Legitimate Interests - Where processing is necessary for the effective operation and improvement of our services and business, provided your rights and freedoms are not overridden. This includes maintaining client records, improving services, developing professional relationships and ensuring appropriate client support and welfare.
• Legal Obligation - Where we are required to process information to comply with legal, tax, accounting, regulatory or insurance requirements.
• Vital Interests - In limited circumstances, where processing is necessary to protect someone from serious harm or where their physical or mental wellbeing is at urgent risk.

For more information about the lawful bases we rely upon for specific activities, please contact us using the details above.

Marketing Communications

If you subscribe to our newsletter, download free resources or opt in to receive updates, we may send you information about:

• Coaching services
• Workshops
• Events
• Consultancy services
• Resources and insights
• Relevant business updates

Business Contacts

In some circumstances, we may contact individuals in a professional capacity about services, events or opportunities that we believe are relevant to their role or organisation. Where we do so, we rely on our legitimate interests in developing professional relationships and growing our business. We will always provide a clear option to opt out of future communications.

We use Kit to manage our email communications.

You can unsubscribe at any time using the link included in every marketing email.

Recordings

Some workshops, online events or coaching sessions may be recorded.

Where recordings are made, participants will be informed in advance of the purpose of the recording, how it will be used, who will have access to it and how long it will be retained.

Who We Share Information With

We do not sell your personal information.

We may share information with trusted service providers who help us operate our business, including:

• Microsoft 365 and OneDrive
• Zoom
• Kit
• Banking and payment providers
• Professional advisers such as accountants, insurers or legal advisers
• Associates delivering services on behalf of Moral Rebels Ltd

We treat information shared during coaching, consultancy and workshops as confidential. However, confidentiality may be limited where:

• there is a serious risk of harm to you or another person;
• we are legally required to disclose information;
• disclosure is necessary to protect the vital interests of an individual.

International Transfers

Some of our service providers, including providers of email marketing, cloud storage, online meetings and business administration systems, may process information outside the United Kingdom.

Where this occurs, we take appropriate steps to ensure your information remains protected. These safeguards may include UK adequacy regulations, the UK International Data Transfer Agreement (IDTA), approved Standard Contractual Clauses, or other recognised protections permitted under UK GDPR.

How Long We Keep Information

We maintain an internal Data Retention Schedule and regularly review the personal information we hold to ensure it is not retained for longer than necessary. The retention periods set out below are a summary of the key periods that apply to personal information processed by Moral Rebels Ltd.

Information Type                                                              Retention Period

Website enquiries and contact forms                              6 months

Social media enquiries                                                       12 months

Newsletter subscribers                                                       Until consent is withdrawn, reviewed annually

Coaching records and notes                                              6 years after completion

Coaching-related email correspondence                         6 years after coaching relationship ends

Workshop registrations and attendance records           12 months after event

Workshop feedback forms                                                 3 years after event

Session recordings                                                               Up to 12 months unless otherwise agreed

Financial records                                                                  6 years plus the current tax year

 We may retain information for longer where required by law or where there is a legitimate business reason for doing so.

Your Rights

Under UK GDPR, you have the right to:

• Request access to your personal information
• Request correction of inaccurate information
• Request deletion of information in certain circumstances
• Restrict processing in certain circumstances
• Object to processing in certain circumstances
• Request transfer of your information where applicable
• Withdraw consent at any time where consent is the lawful basis

To exercise any of these rights, please contact us using the details above.

We will respond without undue delay and within 30 days where required by law.

Before responding to certain requests, we may ask you to verify your identity.

Complaints

If you have concerns about how we use your personal information, please contact us first via hello@moralrebels.org.uk or the postal address above. We will endeavor to resolve your concern as quickly as possible. 

You also have the right to complain to the Information Commissioner's Office (ICO).

Information Commissioner's Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF

Telephone: 0303 123 1113

Website: www.ico.org.uk

Moral Rebels Ltd may update this Privacy Notice from time to time. The most recent version will always be available on our website.

This information was last updated 29 June 2026.